Everything started in our own apartment
The idea for Roamlike arose from our Co-Founder Jens’ own Airbnb apartment: During his studies, Jens had to earn money and advertised his apartment online. But the effort was greater than expected because guests are quite demanding when it comes to accommodation on their vacation.
Jens made his guests great stays in his apartment. He collected many positive reviews from his guests and quickly became a Superhost. The financial expenses were enormous though: bedding, decoration and trinkets like shampoo and snacks were quite expensive.
Standing at the checkout of a furniture store he then asked himself the question: “Why do I have to pay for all these things myself? I do actually advertise these items by placing them in my apartment and making them available to my guests.” With his background in marketing, he quickly realized that this advertising effect is much more pleasant and convincing than advertising on TV or online.
That was the birth of Roamlike. With the founders’ vision of bringing the world’s most honest advertising to market, Roamlike has become the highly innovative solution it is today.